Research by XM Blog recently found that 75% of millennials would take a pay cut to work for a socially responsible company. When deciding where to work, more millennials (76%) consider a company’s social and environmental commitments compared to 58% across all age groups.
When an employee’s values align with a company’s values, that person is five times more likely to feel engaged (Achievers Workforce Institute).
The benefits of social responsibility extend outside of a business’ walls. According to research conducted by TeamStage, almost 90% of customers would be more loyal to businesses that support environmental or social issues.
